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1) 3090 brand. We didn't have 2090, 1090, 990, or even 790. Bringing back a 90 model suggest Nvidia will increase pricing relative to the 2080 and 2080 Ti.

2) I think Micron absolutely did unintentionally leak the specs of GDDR6X and RTX 3090. Possibly Nvidia was supposed to have launched the card months ago, before COVID delays. Regardless:

a) 3090 will not have less VRAM than 2080 Ti.
b) 12GB in a 3090 still leaves space for a 24GB Titan RTX 3000
c) Could RTX 3090 just be a 'gaming' Titan with 24GB? Yes. Even more reason for it to cost $2,000+.

3) When was the last time Nvidia walked back pricing on a particular model? This one deserves some extra work, via a table. (Prices in parentheses are either the reduced price after higher end models came out, and/or the non-FE price.)

Kepler 1
(600-series) Kepler 2
(700-series) Maxwell
(900-series) Pascal
(10-series) Turing
(20-series) *Ampere (est.)
(30-series)
*60 $230 ($180) $250 ($220) $200 $300 ($250) $350 ($300) $400
*70 $400 $400 ($330) $330 $450 ($380) $600 ($500) $600-$700
*80 $500 $650 ($500) $550 $700 ($550) $800 ($700) $1,000
*80 Ti N/A $700 $650 $700 $1,200 ($1,000) N/A (at launch)
*90 $1,000 N/A N/A N/A N/A $1,500-$2,000
Titan N/A $1,000 $1,000 $1,200 $2,500 $3,000?